Entrepreneurship Amid Crisis

Join us as award-winning entrepreneur and author Veronica Kirin discusses the transformative power of paradigm shifts, drawing on her anthropology background.

We talked about how crises like the COVID-19 pandemic can catalyze personal growth or pose significant challenges, sharing insights from her acclaimed projects, Stories of Elders and Stories of COVID.

In this episode, we also covered the distinct paths of fiction and nonfiction publishing, emphasizing the importance of a well-crafted proposal and strategic decision-making.

We also challenged the relentless hustle culture in entrepreneurship, exploring how to build a balanced, sustainable business. 

Discover strategies for scaling, strategic partnerships, and innovative marketing techniques, including TikTok and book club engagements. 

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