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William D. Cohan on the Rise and Fall of GE

Masters in Business

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General Electric, You Know, Was the Largest MNA Deal Up to That Point

The post war era really began the modern period of General Electric becoming a dominant conglomerate. They hired this guy, Mike Carpenter, from McKinsey to be the MNA guy and create a strategic planning department just to do deals. And so I think, you know, it was under Jack really that GE was just buying and selling so many companies all the time.

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