This Is Why cover image

Andrew Tate: The lingering influence of the social media star

This Is Why

00:00

The Fundamental Way to Succeed on Social Media Is to Produce Controversial Content

Mran anit is chief executive of the centre for countering digital hat. The fundamental way to succeed on social media is to produce controversial content that gets people really angry, he says. Platforms don't care if it's positive or negative - they just want to keep us on the platform. So in fact, feeding a stuff that we actually think is morally repulsive can be as effective as feeding something which makes us feel better about the day.

Play episode from 06:42
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app