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Old Selling Vs. New Selling

The Advanced Selling Podcast

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The New System of Selling

People buy because of what they want yet, not just needs. What they want is a much more emotional, emotionally centred motivation than just what they need. The new attitude should be to have an intent to solve. Solve the problem at hand - which may be current pain that pson has or frustration that they can't get to their dreams yet. And one way to do that's to stop selling and start solving.

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