Copy That Pops: Writing Tips and Psychology Hacks for Business cover image

218: Psychology of Intrapreneurship, Writing a Book, and Lessons Learned from Jim Rohn, Tony Robbins, Zig Ziglar, Brian Tracy, and More with Dr. Mack Chapman

Copy That Pops: Writing Tips and Psychology Hacks for Business

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How Easy Finding Out Who Your Audience Is

You have to understand who you're going to be selling to. You want to make sure that you're appealing to their emotional side. All these 90 per centovous products that you bring that becomes viable, will be sold on emotion. And it's important and important to tap into that. Like the nity gritty for people who were thinking about writing books. Lots of great take aways in there. Do you have a little bit more time? Yes, i do.

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