Ep. 309 Fran Benedito Co-founder & CEO at ClimateTrade
Real Leaders Podcast
00:00
How to Bring Traditional Customers to Digital Markets
In 2017, we were creating a market at some sort. Today, the defies and evolution of like digital, traditional markets brought to a digital economy. How do we bring traditional customers of these markets to digital? Okay, we have to use traditional channels, right? So let's complement digital channels with traditional channels. We started knocking at the door of companies starting to work with the American making POCs. And that's what we did.
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