How Did You Win Him Over?

John Sculley is the former CEO of Pepsi and Apple. He was brought on to be Steve Jobs’ adult supervision, and to teach him marketing. But the job was tough, and working with Apple’s brilliant founder was, too. During one particularly tense moment, Scully actually made Jobs cry. Since leaving Apple, Sculley has become an investor in many companies, and he’s currently working on a health startup that he thinks could grow to become bigger than Apple. Sculley told Business Insider’s US Editor-in-Chief Alyson Shontell about that experience and more for this episode of “Success! How I Did It.” See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.