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95 - Does B2B Learn from B2C? | Demand Gen Live S2 x16

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Is There a Better Way to Target Your Audience?

I don't need a hundred thousand dollar a year plus sass tool to t get the targeting. I just go into linkton and typing the job titles in the companies that i want. The challenge is that, like, we have small audiences over here with intent data. So by widening your net in two, in two technologies, you're looking for the overlap,. That's a theoretical idea. I question, how you do it in practice?

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