
Episode 136: Podcast 136 - What Makes a Good Hook in Marketing?
Sales Copywriting and Content Marketing Hacks Podcast with Jim Edwards
00:00
How to Communicate With People on a Journey
Lithis: People are on a journey when it comes to you working with them. The messages that they are going to respond to are going to change depending on where they are in the journeyase, i dropped my hijac tools. Om, so if ye think about it onon a time line, ok? And here's the gold that they want to get, and over here they're starting out, and they basically are clueless. So your job is just to walk them through gates. Now, depending fits a lot with a lot of technical stuff.
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