The Connections Between Emotions and Colors

The psychology of color is attached to like time, like chronology, and even like culture and location. When you see the color red, what's happening neurologically in your brain? What does that provoke psychologically? And then what does that make you feel emotionally? It's all interconnected. So when a brand comes and works and hires you are they giving you the parameters of color? Do they say we want to capture this person and we want the psychology of this to be this? Or is it more broad? Well, I mean, working with Fenty is a tough example because Rihanna knows exactly like what she is and what she wants. But let's use a different brand. Let

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