Emily West, "Buy Now: How Amazon Branded Convenience and Normalized Monopoly" (MIT Press, 2022)
New Books in Science, Technology, and Society
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What Is Choice?
The ways that e commerce and digital technologies reshape consumer identities matter, rightly or wrongly. The things that we buy are important resources in how we construct and communicate identities and make everyday culture. Amazon's emphasis on service is kind of taking the labor of choice and the burden of it away from the consumerd take it on to the brand as part of the service.
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