Diddy Offer and Protecting the Brand

The first cannabis executive to grace the cover of Forbes pulls up on ALL THE SMOKE. Berner is impossible to put in a box: rapper, entrepreneur, and one of the most innovative minds in the game. From building Cookies with $19k from his mother's inheritance to battling cancer to his next chapter in film, he's always moving. Hear how he spent over $20 million in legal fees fighting for his brand, why he turned down Diddy trying to buy into Cookies, and what's next. This one will have you ready to get up and build something.

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