James W. Cortada, "IBM: The Rise and Fall and Reinvention of a Global Icon" (MIT Press, 2019)
New Books in Science, Technology, and Society
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Embrace the Aspirations of People
i spent 38 years that i beam, most of it in sales and sales management and executive management. I had a wonderful career at i b m. But at the same time, i had this hobby. About four years into i b m, around 19 78, i realized that nobody was writing on the history of computing. So i began to gather materials. And you know, if you do it for forty years, you accumulate provocation. Yes, that's what happen.
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