LEVELS – A Whole New Level cover image

#41 - The role of design in behavior change (Alan McLean & Ben Grynol)

LEVELS – A Whole New Level

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Design Is a Holistic Experience, Right?

Design is a holistic experience, right? When you start to think about experiences like they are very much signd end to end. We'd hear stories of people telling us they couldn't use fitbit any more because they felt compelled to set a calarygoll. And that's the kind of thing where, if you have enough early research, you can start thinking about that. But if you're not thinking about some of the unintended consequences, you'll get yourself in a position where you potentially ughto be harming people.

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