Bloomberg Businessweek Weekend - February 10th, 2023
Bloomberg Businessweek
00:00
Is It a Super Bowl Campaign?
The Super Bowl still dominates the media landscape and advertisers are still wanting to pay a lot of money to be seen on there. Travel companies, not so much this year? I think you're going to see fewer travel companies. Paul Oyer, senior associate dean at the Stanford Graduate School of Business, joins us via Zoom from California. We also wanted to bring to you someone we caught up with back in December when we were live from the Stanford campus.
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Transcript
