Dar Ahlam's Community-Focused Tourism

Welcome to a very special edition of The Travel Diaries, where we’re heading to a country that has enchanted so many of my guests over the years: Morocco.

This Destination Special is a love letter to a place that casts a lifelong spell. In the first half, you’ll hear unforgettable memories from past guests - Sir Michael Palin, Anya Hindmarch, Lyn Hughes, Sir Richard Branson, The Hairy Bikers, Amar Latif, and Jacqui Gifford - each sharing the moments that made Morocco magical for them: the colours of Marrakech, the silence of the Sahara, the scent of a tagine in the Atlas Mountains. Together, their voices weave a vivid tapestry of this extraordinary land.

And it’s no wonder UK visitor numbers are soaring. Morocco is that rare combination - just a short flight away, yet a complete change of pace: immersive, sensory, unforgettable.

Then, in the second half, I’m joined by travel writer and Morocco expert Paula Hardy, who splits her time between the UK and Morocco. With over 15 years of experience, she takes us beyond the usual hotspots, from the Mediterranean feel of Tangier and Tetouan, to desert oases near Skoura, coastal towns like Asilah, and hidden Berber mountain villages. We dive into Morocco’s traditions - crafts, cuisine and culture - and its exciting evolution, with high-speed trains, striking new architecture, and preparations for the 2030 World Cup.

Whether you’ve visited before or it’s been on your bucket list for years, this episode will open your eyes to a Morocco you may not yet know, and remind you why so many travellers return again and again.

Destination Recap: 

Northern Morocco - Sir Michael Palin on why Morocco is his all-time favourite journey

Marrakech – Designer Anya Hindmarch and Wanderlust editor-in-chief Lyn Hughes on the city of artisans, colour and contrasts

Atlas Mountains - Sir Richard Branson, The Hairy Bikers, and blind adventurer Amar Latif on Berber villages, snow-topped peaks and mountain escapes

Ouarzazate (the “door to the desert”) - Travel & Leisure Editor Jacqui Gifford on this cinematic frontier town

Paula’s Destination Recap:

• Tangier 
• Villa Mabrouka, Tangier
• Asilah
• Tetouan 
• Royal Mansour Tamuda Bay 
• Dar Ambrosia, Asilah 
• Mimi Calpe, Tangier
• M’Hamid
• Erfoud 
• Iriki 
• Taroudant 
• Dar Ahlam, Ouarzazate
• Skoura
• Marrakech
• Oualidia 
• Riad Mina, Marrakech 
• Berber Lodge, Marrakech 
• Riad L’Atelier, Marrakech
• Rosemary, Marrakech 
• Tribalista, Marrakech 
• The Memory Road

Thanks so much for listening today. I'll be back with some fabulous Christmas specials in December. In the meantime, come and follow me on Instagram, I’m @hollyrubenstein, and you’ll also find me on TikTok - I’d love to hear from you. Remember there’s the first 15 seasons to catch up on, that's over 160 episodes to keep you busy.

And visit TheTravelDiariesPodcast.com for everything else podcast-related.

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