Inked

INKED is a sales-specific negotiation primer that addresses the challenges faced by sales professionals in today's market.

The book provides strategies, tactics, techniques, and human-influence frameworks to level the playing field against savvy buyers.

It emphasizes the importance of emotional discipline, preparation, and understanding power, leverage, and motivation dynamics in negotiations.

The book includes actionable advice and real-world examples to help sales professionals improve their closing rates and negotiate more effectively.