Elvis is Dead, I'm Still Alive
The Story of Asian Man Records
Book •
Mike Huguenor's 'Elvis is Dead, I'm Still Alive' traces three decades of Asian Man Records, built from Mike Park's parents' garage and responsible for launching numerous underground bands.
Drawing on over a hundred hours of interviews with musicians, label staff, booking agents, friends, and family, the book situates the label within punk and DIY scenes while exploring Park's experience as a Korean American in largely white spaces.
It covers early ska and punk acts, later indie and DIY revivals, and pivotal moments like an offer to buy the label that threatened its independent model.
The narrative mixes band profiles, personal histories, and industry context to show how a one-person label sustained hundreds of releases and influenced multiple generations.
The book serves both as music biography and cultural history of an influential independent label.
Drawing on over a hundred hours of interviews with musicians, label staff, booking agents, friends, and family, the book situates the label within punk and DIY scenes while exploring Park's experience as a Korean American in largely white spaces.
It covers early ska and punk acts, later indie and DIY revivals, and pivotal moments like an offer to buy the label that threatened its independent model.
The narrative mixes band profiles, personal histories, and industry context to show how a one-person label sustained hundreds of releases and influenced multiple generations.
The book serves both as music biography and cultural history of an influential independent label.
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Gregory McNiff
Mike Huguenot
Mike Huguenor, "Elvis Is Dead, I'm Still Alive: The Story of Asian Man Records" (Clash, 2026)
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Greg Soden
Mike Huguenor
Mike Huguenor, "Elvis Is Dead, I'm Still Alive: The Story of Asian Man Records" (Clash, 2026)
