That Will Never Work

This book tells the untold story of Netflix's origins, from its inception in 1997 to its initial public offering and beyond.

Marc Randolph recounts the challenges, failures, and successes of building a disruptive startup, including pitching his idea to his business partner Reed Hastings, dealing with server crashes on launch day, and the infamous meeting with Blockbuster.

The book offers insights into entrepreneurship, covering topics such as idea generation, team building, and handling success and failure.