Algorithms of Oppression

How Search Engines Reinforce Racism
Book • 2018
In 'Algorithms of Oppression,' Safiya Umoja Noble argues that search engines like Google do not provide a neutral or equal playing field for all forms of ideas, identities, and activities.

Instead, they replicate and reinforce racist and sexist biases, particularly against women of color.

The book exposes how private interests and the monopoly status of a few search engines lead to biased search algorithms that privilege whiteness and discriminate against people of color.

Noble's research highlights the need for greater algorithmic literacy and the importance of addressing these biases to create a more equitable digital environment.

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