Salesforce For Dummies

8th Edition
Book • 2024
Salesforce For Dummies, 8th Edition is a fully updated best-selling guide designed for both new and existing Salesforce users.

The book provides practical instruction on configuring Salesforce, setting up apps, and leveraging key platform features including Flow Builder, Lightning, and Einstein.

It covers essential topics such as prospecting leads, managing accounts, tracking products, calculating forecasts, and monitoring customer service interactions, while offering insider tips on boosting productivity and improving business performance through collaborative communication and integrated sales and marketing processes.

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Mentioned by Trish as a helpful reference she owned and offered to lend for implementing Salesforce.
039: Getting CRM Done: Using GTD to Help with Customer Relationship Management

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