#4992

Mentioned in 10 episodes

The Illusion of Choice

Book •

Author

Richard Shotton

Mentioned by

Mentioned in 10 episodes

Mentioned by

Chris Williamson

as a new book written by

Richard Shotton

418 snips

#626 - Richard Shotton - 8 Psychology Hacks Behind The World’s Biggest Businesses

Mentioned by

Chris Williamson

at the end of the podcast as a book to pick up.

251 snips

#592 - Richard Shotton - 8 Fascinating Psychological Biases

Mentioned by

Phill Agnew

as one of his favorite books, authored by Richard Shotton.

106 snips

The top 9 tips from 55 Nudge episodes in 2025

Mentioned by

Phill Agnew

when discussing behavioural principles and examples used in the episode.

53 snips

Will Guidara: How Cognac solved a major problem at the world’s #1 restaurant

Mentioned by

Michael Stelzner

as one of the books written by

Richard Shotton

49 snips

Applying Behavioral Science for Improved Conversions

Mentioned by

Richard Shotton

as one of his books with material for people to find out more.

43 snips

#324 Using Behavioral Science to Hack Your Customers Minds with Richard Shotton, Founder at Astroten

Mentioned by

Phill Agnew

as the source where he first read about the generation effect.

42 snips

The nudge that persuaded Aussies to stop speeding

Mentioned by

Richard Shotton

as one of his books, alongside The Choice Factory.

31 snips

How did Guinness become Britain’s most popular pint?

Mentioned by

Richard Shotton

as part of his body of work on behavioral biases in marketing.

The Secret Psychology Behind 17 Iconic Brands | Richard Shotton

Mentioned by

Richard Shotton

as his recent book about principles from behavioral science that influence buying decisions.

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