In this episode, I interview author, biographer, and ghostwriter Ruby Peru.

She's written an astonishing 19 books to date, and she spoke to me about how she balances working on her craft whilst working on books for her clients.

She also has to juggle this with finding her next client, which can be a painful lesson to learn as a freelancer. It's great to get the paycheque at the end of your commission, but then you have to find your next client.

I wanted to know what got Ruby into writing memoir, non-fiction and ghostwriting, and she also talks about how she is in the process of building up her publishing company.

In this episode we discuss:

Are there any rules to follow when writing a memoir
The difference between self-help books and memoirs
The process for writing a memoir
Ruby explains her editing process
Setting expectations at the start of the project
How it feels to ghostwrite a book and see someone else's name on the front page
Ruby's promotion strategies

Resources:

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