Invent, It, Sell It, Bank It!
Book • 2014
Invent It, Sell It, Bank It presents Lori Greiner's step-by-step approach to taking product ideas from concept to market success.
Drawing on her experience as an inventor and retailer, Greiner outlines processes for prototyping, pitching to manufacturers and retailers, and leveraging media exposure.
The book includes case studies of successful products and practical advice for protecting intellectual property and negotiating deals.
It emphasizes persistence, testing, and smart partnerships as keys to scaling product businesses.
Aimed at aspiring inventors and entrepreneurs, the book offers actionable tactics rooted in Greiner’s decades in retail and television.
Drawing on her experience as an inventor and retailer, Greiner outlines processes for prototyping, pitching to manufacturers and retailers, and leveraging media exposure.
The book includes case studies of successful products and practical advice for protecting intellectual property and negotiating deals.
It emphasizes persistence, testing, and smart partnerships as keys to scaling product businesses.
Aimed at aspiring inventors and entrepreneurs, the book offers actionable tactics rooted in Greiner’s decades in retail and television.
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